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Giving Tuesday Logo

Source: Event’s logo / Giving Tuesday event


The day-after-Thanksgiving shopping is known as “Black Friday,” then came “Cyber Monday for” online retailers'” and now today Nov. 28 is Giving Tuesday.

Also known as the National Day of Giving, the holiday aims to shift focus following one of the biggest shopping holidays of the year, bringing more focus to charities.

Now consumers are being urged to open their wallets for “Giving Tuesday” (sometimes written #GivingTuesday), a day to raise funds for charitable causes.

The day was started in 2012 by the 92nd Street Y and the United Nations Foundation.