Source: Paul Archuleta / GettyNEW YORK (PRWEB) –Mediaplanet announces the distribution of its first cross-platform edition of “Vegan Living,” this past May in order to educate readers on how this diet trend is moving beyond a fad and is here to stay for the long term. The campaign also inspires readers to learn how they can take veganism into other areas of their life beyond food.
The print component of “Vegan Living” is distributed within the Los Angeles Times today, with a circulation of approximately 240,000 copies and an estimated readership of 750,000 million. The digital component is distributed nationally through a vast social media strategy and across a network of top news sites and partner outlets. To explore the print version of the campaign, click here. Find the campaign online here.
Adrienne Houghton, TV Personality and Business Owner graces the cover of the print publication. Through an exclusive interview in the interior, she shares her struggles with both an underactive and overactive thyroid. She also shares her story of trying to conceive a child with her husband and Gospel recording artist Israel Houghton. By switching to a strictly Vegan diet, she has been able to control her thyroid issues as well as set herself on a healthier path to conceive a child.
This campaign was made possible with the support of Adrienne Houghton, Zooey Deschanel, Maria Gabriela de Faria, Derma-E, Chobani, The Vegan Society, Sweet Foods, Veestro, Veggie Grill, and many more.
Mediaplanet specializes in the creation of content marketing campaigns covering a variety of industries. We tell meaningful stories that educate our audience and position our clients as solution providers. Our unique ability to pair the right leaders with the right readers, through the right platforms, has made Mediaplanet a global content marketing powerhouse. Our award-winning stories have won the hearts of countless readers while serving as a valuable platform for brands and their missions. Just call us storytellers with a purpose. Please visit http://www.mediaplanet.com for more on who we are and what we do.
Courtesy of www.thebellereport.com